Emily Ann Roberts is undoubtedly one of country music’s most exciting rising stars. With her charming personality, angelic voice, songwriting talent, and ability to command a stage, she has quickly become an artist to watch. However, what some fans may or may not know is that her talents extend far beyond the spotlight.
When she’s not performing, Roberts can often be found crocheting, gardening, canning, and embracing a homesteading lifestyle. It seems there’s truly nothing she can’t do, and that passion for a slower, more hands-on way of life inspired the phrase she coined for herself: “Yeehaw Meemaw.”

Roberts shares this side of her life with fans through Sasser House, a social channel she created with her husband, Chris. Through the platform, the couple offers a glimpse into their home, garden, DIY projects, and everyday moments that happen away from the stage.
What started as a simple way to share another piece of their lives has grown into something much bigger than either of them imagined. The channel’s rapid growth across social platforms has not only connected Roberts with a new audience but has also introduced countless fans to her music.

“Something that has absolutely changed the trajectory of my career is something that my husband and I started called Sasser House. As my husband shared his projects, I though, well, I have a lot to offer this little house that we call home too, whether it be from the garden or crochet projects or decorating or cooking or canning,” she told Cowboys & Indians Magazine. “So many people have found my music through seeing me out in my garden picking green beans or canning in the kitchen and now they’re full-blown fans coming to shows and it has totally changed my life.”
While Sasser House has introduced fans to a new side of Roberts, her music remains at the heart of everything she does. Her growing audience continues to connect with her honest storytelling, including her latest release, a new version of her fan-favorite single “Jack & Jill Daniel’s” featuring Ian Munsick.
“I sing about all kinds of different stuff. I tell people my music is like a sampler platter. Life is full of so many different emotions and we all feel different things,” she told the publication. “And so I sing happy songs and sad songs and storytelling songs and all of it, but I hope that people are able to kind of let go of what’s going on in their life and just enjoy the music when they hear it.”
With her career on a rapid rise, Emily Ann Roberts has earned a spot on tour with Thomas Rhett this summer and was named into the Opry NextStage class of 2026.
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